FDA bans all Juul e cigarettes in U.S.; lung association hails decision UPI.com The (Financial) Case Against JUUL by Brandon Brissart Medium The patented nicotine salt content in one 5% JUUL pod is equivalent to the nicotine in a pack (to 1.5 packs) of cigarettes. Yet, because the JUUL looks like a computer flash drive, F.D.A. Orders Juul to Remove E Cigarette Products from U.S. Market The New York Times